July 14, 2024, 7:09 p.m.
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Aisle Authority
A letter to the best wedding creators in the world by Josh Withers
The problem with automations is that if you don't set them up with care, it will become blatantly obvious that you don't care.
Like this email from Easy Weddings received recently:
Caring isn't hard, it takes maybe a few more minutes than not caring but the payoffs are immensely better.