WWDC 2024: So shareable

A letter to the best wedding creators in the world by Josh Withers

There's a large chance that most people don't know about the 2024 Apple Worldwide Developers Conference - WWDC for short - that occurred today, and rightly so, it's not of interest to most.

I'm not even here to report on WWDC, smarter people than me can, and will, do that on websites like sixcolors.com, macstories.net, and theverge.com.

On my flight from Fiji to Sydney just now however I watched the 100 minute keynote film and found it so entertaining, informative, helpful, and most importantly: shareable.

Not just that it looked aesthetically pleasing but that every minute of the presentation was something I wanted to share with different friends about how that Apple iPhone feature could help them, or the MacOS feature that would change their business, or the Apple Vision Pro that I desperately want to buy and now can (in a month) but really struggle with paying $6k for something I don't think I need.

As companies like Apple make their software developer-focused conferences shareable, and restaurants work to become more Instagrammable, how can you become shareable?

What work can you create that someone just has to screenshot, share, send, or message to the group chat?

Be helpful; informative; beautiful; entertaining; or divisive.

Anyway, here's all the screenshots I took to send to my friends and please send Apple gift cards so I can buy an Apple Vision Pro without feeling guilty.